COMPANY·HISTORIES
NAIC 333618

Outboard Motors Manufacturing

How the companies in this industry began, and the forces that shaped them.

16companies1864–1963founding years14still active2no longer operating
§ 01

The industry over time

Companies foundedEconomyTechnologyEnvironmentHistory
FoundedDeutz AGFoundedDeutz AG
1864
1903
TechnologyThe Wright brothers achieve powered flight.
1914
EconomyWorld War I begins; global trade reorders.
FoundedAB VolvoFoundedAB Volvo
1915
FoundedCummins Engine Company, Inc.FoundedCummins Engine Company, Inc.
1919
FoundedSuzuki Motor CorporationFoundedSuzuki Motor Corporation
1920
FoundedCaterpillar Inc.FoundedCaterpillar Inc.
1925
FoundedRuhrgas AGFoundedRuhrgas AG
1926
1929
EconomyThe stock market crashes; the Great Depression spreads worldwide.
1939
EconomyWorld War II begins; wartime production surges.
1945
EconomyThe war ends; a long global expansion begins.
1947
TechnologyThe transistor is invented.
FoundedHonda Motor Company LimitedFoundedHonda Motor Company Limited
1948
1958
TechnologyThe integrated circuit is demonstrated.
1962
EnvironmentSilent Spring launches the modern environmental movement.
FoundedAutomobili Lamborghini Holding S.p.A.FoundedAutomobili Lamborghini Holding S.p.A.
1963
1971
EconomyThe dollar leaves the gold standard; currencies float.
1973
EconomyThe OPEC oil embargo triggers a global shock.
1975
TechnologyThe personal-computer era begins.
1979
EconomyA second oil crisis drives inflation higher worldwide.
1981
TechnologyThe IBM PC launches and sets a standard.
1984
TechnologyApple ships the Macintosh; the GUI era begins.
1987
EconomyBlack Monday: markets fall sharply around the world.
1989
HistoryThe Berlin Wall falls; global markets open up.
1991
TechnologyThe World Wide Web is released to the public.
1993
TechnologyThe Mosaic browser brings the web to everyone.
1995
TechnologyWindows 95 launches; the internet goes mainstream.
1997
EconomyThe Asian financial crisis rattles global markets.
EnvironmentThe Kyoto Protocol sets the first climate targets.
2000
EconomyThe dot-com bubble bursts.
2004
TechnologySocial media and Web 2.0 take hold.
2007
TechnologyThe iPhone launches the smartphone era.
2008
EconomyThe global financial crisis freezes credit worldwide.
2010
TechnologyCloud computing goes mainstream for business.
2015
EnvironmentThe Paris Agreement sets global climate targets.
2020
EconomyThe COVID-19 pandemic upends the global economy.
2022
EconomyInflation spikes; central banks raise rates sharply.
2023
TechnologyGenerative AI reaches mainstream business use.
§ 02

The companies

Deutz AG →
Active · founded 1864 · Germany
Deutz AG is one of Germany's leading manufacturers of diesel and gas engines for the global market.
Deutz AG →
Active · founded 1864 · Germany
Deutz AG is one of Germany's leading manufacturers of diesel and gas engines for the global market.
AB Volvo →
Active · founded 1915 · Sweden
The largest company in Sweden in revenue terms and the biggest employer in that nation's private sector, AB Volvo is…
AB Volvo →
Active · founded 1915 · Sweden
The largest company in Sweden in revenue terms and the biggest employer in that nation's private sector, AB Volvo is…
Cummins Engine Company, Inc. →
Active · founded 1919
No one makes more large diesel engines than Cummins Engine Company, Inc.
Cummins Engine Company, Inc. →
Active · founded 1919
No one makes more large diesel engines than Cummins Engine Company, Inc.
Suzuki Motor Corporation →
Active · founded 1920 · Japan
Suzuki Motor Corporation is Japan's fourth largest automaker (trailing Toyota Motor Corporation, Nissan Motor Co.,…
Suzuki Motor Corporation →
Active · founded 1920 · Japan
Suzuki Motor Corporation is Japan's fourth largest automaker (trailing Toyota Motor Corporation, Nissan Motor Co.,…
Caterpillar Inc. →
Active · founded 1925
Early 1930s:Remaining production in California is shifted to Peoria, where the company's headquarters are also…
Caterpillar Inc. →
Active · founded 1925
Early 1930s:Remaining production in California is shifted to Peoria, where the company's headquarters are also…
Ruhrgas AG →
Defunct · founded 1926 · Germany
Ruhrgas AG is Germany's largest natural gas distribution company.
Ruhrgas AG →
Defunct · founded 1926 · Germany
Ruhrgas AG is Germany's largest natural gas distribution company.
Honda Motor Company Limited →
Active · founded 1948
Honda Motor Company Limited is perhaps best known as an automaker--it is the third largest automaker in Japan--but the…
Honda Motor Company Limited →
Active · founded 1948
Honda Motor Company Limited is perhaps best known as an automaker--it is the third largest automaker in Japan--but the…
Automobili Lamborghini Holding S.p.A. →
Active · founded 1963 · Italy
Automobili Lamborghini Holding S.p.A.
Automobili Lamborghini Holding S.p.A. →
Active · founded 1963 · Italy
Automobili Lamborghini Holding S.p.A.
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